Our Story

We’re not just another energy drink. We’re made for real life, For your life.

How it started...

We first discovered Yerba Mate from seeing footballers posting about it on Instagram. They were drinking from a mysterious looking wooden gourd, with a metal straw. 

We were surprised to see an emoji pop up when we typed Yerba Mate 🧉 into our phones and Google told us that as well as having a myriad of health benefits, Mate has a rich, aboriginal history. 

In the 16th Century, European explorers travelled to the jungles of South America in search of gold. Instead, they came across a strong, healthy and hospitable tribe: the Guarani. The Europeans sought to discover the secret of this good health and learned from the natives that it was attributed to drinking Yerba Mate, which the explorers described as “the green gold of the Indios”.

The Magic of Mate

We were desperate to try it, but getting hold of everything we needed to prepare our Mate wasn’t the easiest. When we eventually did get our delivery, we immediately discovered what all the fuss was about. After our first Mate, we felt energised and alert, but calm and relaxed at the same time. 

So, we found a recipe developer and focused that good energy on getting all the benefits of Mate into cans, to make it more accessible.

In Argentina, Yerba Mate is more than just a drink; it’s a way of life. It also happens to be the best and healthiest form of caffeine, so I wanted to make it more accessible to people in my adopted home. We put it in a can and created three delicious flavours with all-natural ingredients and no added sugar

Alexis Mac Allister (Argentina World Cup Winner, Liverpool Midfield Maestro & Hearth Co-Founder)

Our manifesto

We created Hearth to get you to your full potential. Because we know modern living is a marathon that you’re running with both body and mind, an enduring sprint that needs a better kind of energy.

That ‘better’ is achieved with Yerba Mate: a game-changing, natural ingredient that packs a steady and long-lasting energy release. No more crashes. No more brain fog. We make the energy to keep you going. We kick-start the flow state that takes you further. Together, we become an unstoppable force.

Our united spirit connects us and energises change, because life is a game that requires stamina, strength and heart; because the grandest victories are never won alone.

This principle is, and will always be, at the heart of what we do. So when other fly you away, we’ll help you to put down roots.

Welcome to team hearth.

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